Personas Details
1. Research
A persona must be based on real customers and not expectations or assumptions. By first conducting research such as interviews, polls and studying analytics, you can create reality-based personas.
2. Empathy
By discovering the true needs of your customers you can build empathy and then ultimately build the ideal product that is made from them, not you.
3. Personas
Based on that research and empathy, you can create personas that identify your target audiences and their actual needs, wants, frustrations, etc.
How it Works
Modular, Flexible Personas
UX Kits Personas features symbols, or components, that allow you to build a variety of persona docs of all sizes. The symbols fit into a simple grid and are stretchable so you can quickly build persona docs.
Illustrations
The Character Builder
Have a little fun creating your personas with the character builder. Two base characters with a variety of skin tones, hair styles, expressions, clothing and accessories let you create illustrations that represent your customers.
Features & Specs
What's In Personas
UX Kits Personas includes components and customizable people illustrations to create all types of user persona docs.
28 Components
Editable blocks from simple text, quotes and lists to bar graphs, flows, timelines and empathy maps.
The Character Builder
Create an endless number of character illustrations with different skin tones, hair styles, expressions and clothing.
11 Samples
Sample persona docs are included to demonstrate the different types of personas you can create. Use them for a quick start!
Styles
Fonts and colors utilize styles so you can easily redesign blocks, or the entire look and feel of your user personas.
People Photos
If you prefer to use photos over illustrations, 18 photos of a variety of people are included to jump start your work.
Intro & Help
An intro doc starts you with some tips and tricks to get the most out of UX Kits Personas.